WWF is a global organization acting locally through a network of family offices. All these offices do all they can to halt the accelerating destruction of our natural world. WWF originally stood for "World Wildlife Fund".
However, in 1986, WWF had come to realize that its name no longer reflected the scope of its activities. WWF changed its name from World Wildlife Fund to the "World Wide Fund For Nature". The United States and Canada, however, retained the old name.
Become a member of WWF and join five million other committed and concerned individuals who want to save endangered species and the wild places that are so vital to our planet's health and survival.
"We shan't save all we should like to, but we shall save a great deal more than if we had never tried." - Sir Peter Scott (1909-89), WWF founder 1961.
By joining WWF you become part of the solution to protect our natural environment. Whatever you can give, every contribution counts towards our global conservation work.